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Joel Rifkin is a man whom Elaine dated in "The Masseuse". He shares his name of a notorious serial killer named Joel Rifkin. Elaine's co-workers make jokes about his name, which makes Elaine want him to change his name. At a New York Giants game Joel's name is said over the PA system, causing the people in the stadium to go into a big panic. Due to this event, Joel decides he needs to change his name because "this problem isn't going away", referring to the fact that he shared the name of a serial killer. Elaine and Joel cannot agree on a new name for him; they actually hate each other's suggestions. Joel Rifkin was portrayed by Anthony Cistaro.

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